World Animal Protection

Created an annual report for a project on the World Animal Protection.

Typography | Page Layout

Sketch ideas for logo redesign

I had the opportunity to create an annual report. The challenge presented was fitting all the information given as well as telling the organization's story through the report.



I developed and presented my moodboard to my team. From here, I established a style for the report that would be consistently used across all the pages.

Round two of sketches


For the inforgraphic I kept it simple and with the same brand colours. It's important to keep the design simple, this way the reader can read the information quickly.

We used the orange as an accent colour and the black for all the text. We added triangles to most of the pages to add some small details to the report. The images were kept simple and colourful.

Next Project

The Growth of Allotment